Hiya,
I'm Jess
Generalist.
Small business specialist. Professional untangler.
I help solopreneurs see their business clearly when they're too stuck in it to see anything at all.
Here's the thing nobody tells you about running a business:
You can be really, really good at what you do... and still have absolutely no idea how to run the business around it.
I know because I've been there.
I started my first business during lockdown. A clothing brand called Mum Uniform. Comfy clothes for mums, with pockets. Launched it while furloughed, quit my "real" job on day one back, and threw myself into it.
It worked. But after a few years, I realised I liked helping other people with their businesses more than running my own clothing brand... So, I started doing that instead.
I did agency work. Freelancing. VA stuff. Website builds. Marketing. Ops. Finance. Forecasting. Stock management & movement (I can even add importing fruit EU → UK post-Brexit, and exporting it out again UK → UAE, to my CV if we wanna get specific). A bit of everything for anyone who'd pay me.
And somewhere along the way, I realised I wasn't just doing things for people, I was helping them figure out what to do in the first place. Seeing what they couldn't see. Asking the questions they weren't asking. Helping them make decisions they'd been avoiding for months.
Turns out, that's the bit I'm actually good at.
I don't have awards or a long list of qualifications...
I didn't go to business school. I haven't worked with a ton of brands you've heard of (although some you will). I can't show you a wall of logos or a certificate that says I know what I'm doing.
What I have is this:
→ I've run my own businesses (successfully and not-so-successfully)
→ I've been the right hand for dozens of others
→ I've figured out what works through trial and a lot of error
→ I've built systems, fixed messes, launched things, and scrapped things
→ I've helped people get unstuck when they couldn't see the way forward
I know what it's like to be so deep in your business you can't think straight. And I know how to help you get out.
A few things you should probably know...
I'm a Northerner through and through (in case that picture didn't give you the hint).
I swear sometimes (probably more than I should).
I'll tell you what I actually think, not what you want to hear.
I'm a generalist, which means I know a bit about a lot, and I'm not precious about staying in my lane. If you need help with something I don't know, I'll either figure it out or tell you who can.
I'm neurodivergent, which means I get how overwhelming "simple" things can feel when your brain doesn't work the way people expect it to. It also means I'm brilliant at pattern recognition.
And I genuinely love this work. Helping people see clearly, make decisions, and move forward? That's the good stuff.
(Oh, and I probably use brackets too often, too).
Click to reveal some Jess Lore
My 15 minutes of fame happened when I was in Year 4 and went on SMart (CBBC) with my best friend.
I hate food that's between a liquid and a solid. Think, jelly, rice pudding, yoghurt... Blergh.
I was a Beaver Scout Leader for about five years during my early twenties. Before I had my own kids and zero free time!
My 15 minutes of fame happened when I was in Year 4 and went on SMart (CBBC) with my best friend.
I have a severe and completely irrational phobia of slugs & snails that I've inherited from my mother.
Cass Dartnell
Unwind The Mind Wellness
“You are a true genius and I absolutely love what you’ve done with this website. I could never dream to have done this on my own, and I just want to thank you from the bottom of my heart.”
Karina Talor
Personal Stylist
"This is all great, thank you so much! You've worked really hard and delivered everything I needed. I think the web copy is fab. I like the style and it feels like 'me'. "
Suzy Jackson
ADHD Coach
My business has overcome challenges and grown in ways I know I’d never have achieved alone… and I have laughed a whole lot along the way. Self employment isn’t lonely with a business bestie like Jess!!
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Dr Tom Nicholson
Public Speaker
I'd literally struggle to run my business at all without the support that you give and i would be nowhere near as successful without your input. I am so thankful to have your support